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What is Executive coaching and what are the benefits for business?

The position on top is often very lonely place. Leaders often do not have anyone to talk to about the challenges they face because they may not be understood, they need to be confidential or they are afraid to seem weak and confused. Business coaching is opportunity to “hear out loudly”, to take the chair you are sitting on, to pull it aside and see from there yourself and all the possible decisions in a safe area of complete confidentiality and support for achieving highest levels of functioning both as professional and human.

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3 ways in which artificial intelligence will automate recruitment

The most important thing managers and leaders do in an organization is to hire the right people for the right job. At the moment, the recruitment process has become very dynamic and is constantly changing. In addition to finding and evaluating candidates, companies have to differentiate each other through their own brand, candidate experience, and the relationship management process with the candidates. In 2017, finding the most suitable employees, as well as a performant talent management will depend on the ability of the recruiter to intelligently automate the workflow.

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Empowering the customer-centric strategy through sentiment analysis

Companies are turning to sentiment analysis to learn what customers think and to boost customer-centric strategies for sales and marketing campaigns. Predicting consumer behaviour can be a difficult task, especially with significant amounts of data coming from so many and varied channels of communication, one of the most representative being social media. Therefore, marketing departments rely on using predictive analytics and devising marketing campaigns based on various criteria, in order to improve brand awareness and loyalty and to approach consumer interactions at a higher and more personal level.

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Digital transformation. About technology and people.

Digital transformation is at the top of global development strategy priorities, according to a survey by Forbes Insights, which comprised 573 executives from around the world. According to the study, the next two years will be critical from this point of view, with half of respondents considering that their organizations will be drastically digitally transformed in this period.

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How to have a nice performance dialogue

Among the themes most challenging for managers across industries, performance related conversations with team members is always somewhere on top. Now why is that so complicated? Isn’t it something like “Hey Jack, you’ve done a good job but I know you can make it even better…”?

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Recruitment

The Romanian IT&C industry, an industry which is continuing its upward trend, currently has around 80.000 specialists. The biggest players are clustered around Bucharest, Cluj and Iasi and they are continuing to recruit local talent. However all of these companies have the same challenges.

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